How often should you email your list? This is a question I would get often when helping my clients with their email marketing. There's really no quick and easy answer because it depends on several different factors that are personalized to you. However, I'll try to break it down and help you learn how to answer this question for yourself. How Often Should You Email Your List When you're ready to ... Read the Post
How Often Should You Email Your List?
Heart-Centered Selling in Times of Crisis
Selling in times of crisis might feel challenging to certain brands and businesses, especially. There is a bit of an art to heart-centered selling. It requires us to step outside of our logical, thinking brains and shift into a heart space. it requires allowing yourself to be guided by your heart and emotions, rather than logic and data. Heart-centered businesses sometimes struggle with marketing ... Read the Post
Fear and Shame are Not the Way to Sell
Fear and shame are NOT the way to sell. It should be obvious, right? Wrong. The sad truth of the matter is that far too many brands are using less-than-upright methods to push their products and services onto others. And while sleazy sales tactics are not new to the industry, they have no place in a heart-centered business. Warning There Might Be a Rant Ahead: but trust me you'll be glad you ... Read the Post
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