How Often Should You Email Your List?

How Often Should You Email Your List?

How often should you email your list? This is a question I would get often when helping my clients with their email marketing. There’s really no quick and easy answer because it depends on several different factors that are personalized to you. However,...
Heart-Centered Selling in Times of Crisis

Heart-Centered Selling in Times of Crisis

Selling in times of crisis might feel challenging to certain brands and businesses, especially. There is a bit of an art to heart-centered selling. It requires us to step outside of our logical, thinking brains and shift into a heart space. it requires allowing...
Fear and Shame are Not the Way to Sell

Fear and Shame are Not the Way to Sell

Fear and shame are NOT the way to sell. It should be obvious, right? Wrong. The sad truth of the matter is that far too many brands are using less-than-upright methods to push their products and services onto others. And while sleazy sales tactics are not new to the...